messaging topics by TJ Thinakaran
If last week Upland quit messaging, this week call-tracking analytics powerhouse Invoca declaratively entered the text-messaging market with the acquisition of Symbl.ai. For almost twenty…
Google says it’s sending 1 billion RCS messages a day in the US. That works out to about 30 billion a month or 360 billion…
RCS in North America is a mess. There’s a lot to figure out between the senders, the transmitters, the registries, and the vetters. However, if…
LINK Mobility has acquired FireText UK Limited in a GBP 9.7 million cash and stock deal, with an additional GBP 2.3 million earnout. FireText is…
Airship has been a notification powerhouse for a long time. Push notifications remain a key way for brands to communicate with customers inside the app.…
In case you missed it, last week’s Bandwidth State of Messaging webinar replay is now available. Big thanks to David Ress and Kailey Gibbens for…
Most MEF on-stage events are well-scripted affairs. But sometimes, just sometimes, you get a hot-off-the-presses announcement. xConnect CEO Eli Katz got on stage with Sekura.id’s…
If you haven’t already, sign up for the live webinar where Kailey Gibbons, David Ress and I unpack Bandwidth’s State of Messaging report. I’ve really…
Starting April 1, 2025, WhatsApp business messaging will pause all marketing use cases in North America. This temporary move aims to “enhance the consumer experience”…
RCS will change everything. It's the most significant ground-up rewrite of messaging since, well, SMS. That was the talk track in 2025—just as it was…
I’ve long maintained that Apple’s support for RCS was a red herring. The industry had a ton of work to do—everything from customer onboarding to…
Native URL support is one of RCS’s simplest yet most powerful features. It enables developers to effortlessly create sophisticated app experiences. URLs can live discreetly…