New in 2024, Caitin Long and Zach Kunkel are cohosting a new series, The State of Business Messaging. I had the chance to share my views in their second episode. We spoke about a wide variety of topics, including the multiple-channel problem, the importance of choosing the right medium and the right partner, and, of course, the Apple RCS announcement.
Caitlin and Zach are onto something, and their podcast has the potential to become the No Priors podcast of messaging. Best of luck to them!