Last year I shared the most popular emails as per Substack. Here are my most-clicked blog articles as per my WordPress plugin:
2. Why Controlling Spam is a Tough Job
3. How to Start a Business Successfully
4. How to Solve Texting’s Spam Problem—Standardize KYC
5. Uncommon Insights: 5 Books that Explain Text Messaging in New Ways
5. 2022—Ten Must Reads for the Startup Leader
7. How Interoperability Created a Unique 800 Million Dollar Acquisition—III
9. Know Whose Party You’re Crashing
9. 2023—Ten Must Reads for the Startup Leader
There’s a longevity bias in lists like these. When looking in January, a popular post from December may not be able to “compete” with a post that’s had an entire year to earn its clicks. Ideally, I’d publish this list every month and have a more robust segmentation strategy. Pragmatically, I’ll copy/paste what my WordPress plugin tells me.