I blog on Software, Startups, and Simplicity, where I make the case that building software and running software companies has gotten unnecessarily complex. It doesn’t have to be that way. One classic example is Metrics. Especially in SaaS, when you can measure anything, the impulse is to measure everything.
Last year, I shared how a company’s gross margins can reveal a lot about a product’s maturity. In a follow-up, I discuss how contribution margin can showcase your true money-maker. Incidentally, this is my fifth contribution to the OpenView blog. View them all here!
