Using an FU Meter to Build a Culture of Compliance
An "FU Meter" measures aggregate negative responses to a text messaging campaign. While standard opt-out monitoring captures responses to explicit commands like STOP, END, or…
An "FU Meter" measures aggregate negative responses to a text messaging campaign. While standard opt-out monitoring captures responses to explicit commands like STOP, END, or…
Ready for an apolitical discussion about political text messaging? I will be joining Stefan Heller, Brien Jones-Lantzy, Stephanie Lashley, Anna Quint and Julie Sweet (moderator)…
I highly recommend subscribing to the Humans of Telecom podcast. Host Anurag Aggarwal offers a unique perspective on the global telecom industry by profiling the…
“I didn’t know that’s how it [10DLC] all worked,” I overheard an audience member say at the MEF Leadership Forum in Miami in 2023. The…
Thrown into the deep end at my first industry trade group meeting in 2013, I quickly learned the harsh realities of navigating challenging industry discussions.…
ICYMI, if you updated to iOS 18 Beta 2 in the US, cross-platform RCS works for you, though only for text messages—it still falls back…